5 Easy Ways to Expand your Web site Content

No matter how many times Google, Microsoft and Yahoo! change up their search algorithms, one thing always remains the same: their appetites are insatiable. Search spiders love content, they crave content, and in their digital bellies there is always room for more. Logic follows, then, that your best SEO bet is to give it to ... Read More

Boost Customer Awareness with Press Releases

There is no question that Social Media is the hot new thing. Every day, new hotel marketers begin to focus their efforts toward online outlets such as Facebook and Twitter. However, even as you gain fans, followers and subscribers through Social Media, you stand to lose an important audience. Hoteliers, hotel management companies, journalists and industry ... Read More

5 Content Tips to Increase Conversion

Enhance Your Online Content Conversion – 5 Tips for Success Online content writing requires a unique style and formatting that differs from traditional narrative writing and print copy.  Whether you’re a seasoned writer or just dipping your toes in the water for the first time, you should follow these rules when writing for the Web. 1) Less ... Read More

More Basic Blogging: Links Baits

So you've got this sweet blog, right? It's got it all. Wicked design, interactive modules, attractive buttons, insightful content (and all updated daily!). In fact, it seems like the only things you don't have are page rank and traffic. Read More

Basic Blogging

The massive world of blogs has moved beyond pseudo-celebrity and fringe appeal. Today every industry takes advantage of the power of blogging, and the ones doing it right are reaping the rewards. How do you "do it right"? Unfortunately, there's no one answer, because every industry and every audience brings new obstacles and expectations. However, a ... Read More