Learn about the Latest in Hotel Internet Marketing Strategy
Hotel Internet marketing strategy is a future-driven industry. WRS continues to develop new products and strategies to help our clients get the most of this rapidly-changing marketplace. Read the latest on WRS below.
You Can’t Ignore the Mobile Web
Cell phones are no longer just for making calls. They are sophisticated multimedia devices used by people to obtain information, interact with the Social Web and even plan their lives. A report by comScore shows that the number of people surfing the Net on their mobile phones nearly doubles year-over-year, and one thing they do more every day is make travel arrangements.
Your current Web site is optimized to attract users with stylish graphics, animated buttons and catchy content. However, nothing could be worse for the mobile user!
On a small screen device, those images, animations and content blocks load slowly and are confusing and difficult to navigate, an instant turn-off.
Worldwide Revenue Solutions will optimize your current site for the mobile Web. After incorporating our technology, your site will redirect traffic from a mobile source to a user-friendly mobile Web page optimized by WRS.
The WRS Mobile Page provides:
- Simple and effective design optimized for mobile Web search
- Clean, organized content presenting only the relevant information that mobile users want and need
- Clear call-to-action and click-reservations functionality
Even if you don't use the mobile Web personally, the numbers speak for themselves: by 2010 the projected number of mobile phone users is 4 billion, compared to only 850 million PC users worldwide. It can't wait any longer – tap into the largest market on the planet with an optimized mobile Web page by WRS!
To view a demo of the mobile page, visit the mobile web browser emulator by Opera here (you will need to have Java installed on your PC) or use your mobile device to access www.northwoodsresort.com.
Conquer the mobile Web with a fully-functional mobile Web page by WRS. Request a proposal.
What is WEB 2.0 and how it can improve your online success?
You've heard about Web 2.0. You've read about it on industry Web sites, trade papers, even blogs, and you've heard time and time again that it's the next big thing. But what is it? For starters, Web 2.0 is not a software upgrade. Nobody is changing how the Internet works. Rather, Web 2.0 is a new asset to your business model, a new strategy, a new philosophy and a state of mind. We're not changing the Internet; we're just getting more out of it than ever before.
And yes, it is the next big thing.
Web 2.0 is communication. Whether through a Web forum, blog, Flickr account or Facebook page, Web 2.0 is the philosophy that open communication in a creative, positive atmosphere will improve the user experience from all sides. Therefore, a Web 2.0-based platform allows users to communicate with each other and the platform-holder openly, benefiting both the site visitors and owners.
What happens when you build a full Web 2.0 site? The answer is your Web presence goes up.
Key Benefits:
By having a Web 2.0-based Web site, you:
- Increase time spent on Web pages by including additional incentives and resources
- Aid the buying decision with media-rich proof of product quality
- Involve the Web site visitor in numerous activities, thereby building a community of loyal clients and expanding your list of prospects
- Improve your Web presence and ranking because well-designed and utilized Web 2.0 pages are favored by search engines
Learn about Web 2.0 tools and social media for hotels here.
Ready to upgrade your Web site for the future in Web communication? Request a proposal for Web 2.0 services.
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